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The story

how the dream began...

Fabienne Chapot is the Amsterdam-based fashion label, named after our founder and CEO. Our collections includes ready-to-wear, shoes, bags, accessories and a tableware line, and are what we like to call ‘fun with a little edge’. An eclectic mix of rich colours and playful prints.

Fabienne Chapot (1981) began her career in advertising, but it didn’t take long for her to find her calling as entrepreneur. In 2006, she jumped into this adventure as she boarded a plane to Bali and went on to design the now iconic heart bag. The colourful design launched her career as accessories designer, and paved the way for her successful company, simply named ‘Fab’. After five years developing her distinctive signature on bags, purses and leather accessories she successfully launched a shoe line.

After a decade of designing, in 2016, when the brand was 10 years old, a new adventure called The fact that Fabienne was now a little wiser, a little older, and a little bit more sophisticated, was to be translated into the brand. She decided to carry on in her own name and turn a long-held dream into reality: a ready-to-wear collection. Sophie van Bentum (1984), who had worked with Fabienne since 2011, was appointed Creative Director.

Today, Fabienne Chapot is an international fashion brand, with a ready-to-wear collection, shoes, bags, accessories, jewellery, and a tableware line. We have collaborated with other brands such as KLM & Citroën. We’ve got a flagship store in Amsterdam, and are sold in more than 500 stores in Europe. In 2016 EY nominated Fabienne for Emerging Entrepreneur of the Year, where she reached the final, which made us so unbelievably proud!

X Fabienne